Ross is co-founder and CEO of Listrak, and holds decades of executive leadership experience, successfully launching and directing three technology start-ups. Ross has led Listrak from concept to its current position as a leading eCommerce multichannel digital marketing solutions and CRM provider. Since its founding in 1999, Listrak has been on the forefront of eCommerce technology, from email marketing to actionable customer data insights. As CEO, Ross is responsible for charting the company’s strategic vision and direction. He is a sought-after subject matter expert and thought leader within the digital marketing and eCommerce communities, lending his expertise to conferences, seminars, webcasts and podcasts. Ross has contributed to articles in the pages of Forbes, Women’s Wear Daily (WWD), MediaPost, DMN, Internet Retailer, Multichannel Merchant, Business Insider and Chain Store Age.